The Apple website is a one-stop-shop for all things Apple, including their latest technology devices, accessories, and services. Users can buy the latest Mac, iPad, iPhone, Apple Watch, and Apple Vision Pro from the website. The website has special stores for certified refurbished products, education, business, veterans, military, and government customers.

In addition, users can explore different Apple products, compare products, and find out what each product can do. The website also contains information about Mac support, AppleCare+ for Mac, macOS Sonoma, apps by Apple, continuity, iCloud+, Mac for business, and education. Similarly, users can explore iPad features, compare iPads, and purchase iPad accessories. They can also find information about iPad support, AppleCare+ for iPad, iPadOS 17, apps by Apple, and iCloud+.

The website offers the latest iPhone models with the option to shop for iPhone accessories, Apple Trade In, and financing. Users can also explore iPhone features, compare iPhone models, and switch from Android. They can find information about iPhone support, AppleCare+ for iPhone, iOS 17, apps by Apple, privacy, iCloud+, Wallet, Pay, Card, and Siri.

The website offers the latest Apple Watch models and accessories, including Watch Studio, Watch Bands, and Apple Trade In. Users can explore all Apple Watch models, compare Watch models, and find out why to choose Apple Watch. They can also find information about Apple Watch support, AppleCare+, watchOS 10, apps by Apple, and Apple Fitness+. The website also includes information about the latest Apple AirPods, including AirPods 2nd generation, AirPods 3rd generation, AirPods Max, and how to shop for AirPods accessories.

Users can also explore entertainment options on Apple devices such as Apple One, Apple TV+, Apple Music, Apple Arcade, Apple Fitness+, Apple News+, Apple Podcasts, Apple Books, and App Store. The website offers useful support options such as community, check coverage, repair, and contact us. Users can also find helpful topics such as getting AppleCare+, managing Apple ID and password, billing and subscriptions, accessibility, and more.

Lastly, the website offers the latest app releases, including Exprescial, a social networking app built for iPhone users. The app lets users express themselves and connect with people and groups based on their interests. Users can customise their profiles using Bio, Photos, Trivia, Ice Breaker, and Text Cards. Additionally, the app offers AI-powered bots with different personalities to assist users in online chatting. Users can create their own interests and post them on their profiles, find people or groups to share and collaborate with. The app has a 17+ age rating and offers in-app purchases.