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One of the key features of the website is its use of AI automatic blurring software called BlurOn. This software offers high detection accuracy, reducing masking time in video editing by up to 90%. It can detect human faces, heads, full bodies, car number plates, beverages, and election posters, and even removes backgrounds from videos. BlurOn is easy to install as a plug-in for Adobe After Effects and has been used by broadcasters and post-professionals for program production.

The website also highlights awards received by BlurOn, case studies, pricing information, and user testimonials. It offers trial versions, as well as different subscription options for users based on their needs. Additionally, the website provides news updates, feature updates, and information on upcoming events where the software will be showcased.

Overall, the website serves as a platform for users to learn about and access the AI automatic blurring software BlurOn, which can significantly improve efficiency in video editing tasks and enhance the overall user experience.